The magical autumn rendezvous
Broadway Week represents one of the most exceptional opportunities to discover New York’ s greatest shows at reduced prices. This biennial event, organized by NYC Tourism Conventions, literally transforms the Times Square area into an accessible paradise for all lovers of musical theatre.
From 8 to 21 September 2025, this extraordinary promotion will enable you to attend the most prestigious Broadway shows with 2-for-1 tickets, i.e. a 50% discount on each ticket!
Key dates to remember
Period of the event
Broadway Week will run from Monday 8 September to Sunday 21 September 2025, covering exactly 13 days of discounted shows. This period was specifically chosen because September traditionally corresponds to a drop in theatre attendance, allowing producers to offer these special rates.
Tickets on sale
Crucially, tickets go on sale at 10am on Tuesday 19 August 2025. It’s absolutely essential to be online at that precise time, as the most popular shows, such as Hamilton, The Lion King and Wicked, sell out in a matter of minutes!


Participating shows
Participating must-sees
This 2025 edition brings together 22 exceptional Broadway productions, including the most iconic titles:
- Hamilton: Lin-Manuel Miranda‘s groundbreaking hip-hop phenomenon
- Wicked: the most popular Broadway musical in 20 years
- The Lion King: the Disney adaptation with breathtaking sets and costumes
- Harry Potter and the Cursed Child: a magical theatrical experience in two parts
- Chicago: the timeless jazz classic
- MJ The Musical: a spectacular tribute to the King of Pop
- Moulin Rouge! the dazzling adaptation of Baz Luhrmann‘s film
New productions to discover
Among the new productions, Oh Mary! stands out as a daring black comedy starring Mary Todd Lincoln in an offbeat and hilarious performance. Ragtime also makes its return to Broadway, with previews starting on 25 September.
Strategies to maximize your chances
Advance preparation
Create your accounts on the main ticketing platforms(Telecharge, Ticketmaster, SeatGeek) before 19 August. Each show uses a different platform, and wasting time creating an account on the big day could mean missing out on the best seats.
Optimum purchasing strategy
Log on to NYC Tourism at 9.55am on 19 August and update the page at 10am sharp. Have a list of 3-4 priority shows, because if your first choice is no longer available, you can immediately fall back on your alternatives.
Practical advantages for your stay in September
Ideal climate
September in New York offers perfect temperatures (18-24°C) and fewer tourists than in summer, making the experience even more enjoyable. The cool evenings are perfect for a theatre outing in the electrifying Times Square district.
Substantial savings
With Broadway tickets generally costing between $75 and $200, Broadway Week allows you to save between $40 and $100 per person. For a couple wanting to see two shows, the savings can total up to $400!
Authentic atmosphere
Taking in a show during Broadway Week immerses you in authentic New York excitement, far from the summer crowds. The historic theatres of the Theater District regain their intimate and sophisticated atmosphere.
Insider tips for a successful experience
Restaurant reservations
Book your Theater District restaurant before or after the show as soon as you have your tickets. Popular establishments such as Sardi’s and Joe Allen fill up quickly during Broadway Week.
Transportation and timing
Plan to arrive 45 minutes before the start of the show. The Theater District is particularly busy during this period, and the streets around Times Square can be congested. The subway remains the most reliable means of transport, with stations at Times Square-42nd Street and 49th Street.
Alternative Off-Broadway
Don’t forget that there is also a competing Off-Broadway Week offering more intimate shows in smaller venues, often at even lower prices.
A unique opportunity not to be missed
Broadway Week in September 2025 is the perfect opportunity to discover why New York remains the world capital of musical theatre. From legendary productions to promising new releases, this magical fortnight guarantees unforgettable memories at affordable prices.
Get ready to experience the pure emotion of a curtain rising on the world’s greatest talents, in the world’s most legendary theatres, in the heart of the city that never sleeps!
General questions about Broadway Week
Broadway Week is an exceptional promotion organised twice a year by NYC Tourism Conventions. It offers “2 for 1” tickets to the biggest Broadway productions, i.e. a 50% discount on each ticket. Contrary to its name, the event lasts for more than a week (usually 13 days).
The event runs from Monday 8 September to Sunday 21 September 2025. Tickets go on sale on Tuesday 19 August 2025 at 10am sharp.
22 Broadway productions are taking part in the September 2025 edition, including such hits as Hamilton, Wicked, The Lion King, Chicago, and Harry Potter and the Cursed Child.
Exclusively on the official NYC Tourism website (nyctourism.com – direct link above). From this platform, you will be redirected to the official ticket offices: Telecharge, Ticketmaster, SeatGeek, or Broadway Direct depending on the show you choose.
No! you can buy 2, 4 or 6 tickets… The principle is simple: you pay for one full-price ticket, and the second is free. If you buy 4 tickets, you only pay for 2 tickets at the normal price.
No, Broadway Week tickets generally follow a firm sales policy. Please check the specific conditions of each theatre before purchasing.