Toy shops in New York are like modern museums, treasures that are a must-see during your trip. While you’re here with your children, be sure to make a diversion to the LEGO Store. You’ll find some breathtaking creations. They’re one-of-a-kind and will delight the whole family. Before you go and visit the LEGO Store in New York, let me guide you through this magical place and give you some practical information to help you plan your visit.
Visiting the LEGO Store in New York: highlights
New York is home to two incredible LEGO Shops. Located near Rockefeller Center and the Flatiron Building, these shops offer a rewarding experience for travellers in search of originality. Whether you’re a Lego fan or not.
But what’s so special about the LEGO Store?
Imagine entering a world where the famous plastic bricks come to life to create amazing scenes of New York. The LEGO Store offers unprecedented creations that will leave you breathless. Its shops immerse you in an immersive experience combining LEGO construction and interactive activity.
Here is an overview of the programme:
- Innovative LEGO model exhibitions
- Family events
- Friendly play areas
- LEGO exclusives
- Expert advice and building tips
- Company history
- Fun facts to entertain guests
Let yourself be transported by the captivating world of the New York LEGO Store
Located in the heart of vibrant New York City, the LEGO Store invites you to explore a whole new world of creativity and fun. Discover it with the whole family during the holidays for a guaranteed experience of wonder. The LEGO Store is designed for fun with children. Experience a fun and friendly moment, where your imagination will be your best ally.
Some of our creations
Here are just a few of the buildings you’ll find in the various Lego Stores in New York. The One World Observatory is over two metres tall, as are the Empire State Building and the Statue of Liberty, all of which are enormous. How many pieces do you think the Hulk has?
Rediscover your childlike spirit and immerse yourself in this captivating universe.
New York landmarks and famous LEGO heroes
The LEGO Store houses an interactive play area at the heart of the shop. Enter this fascinating world where New York landmarks come to life using LEGO® bricks. See masterpieces made entirely from LEGO bricks, from iconic New York landmarks to famous characters.
In the shop, you can see extraordinary New York scenes recreated in bricks. The Manhattan skyline, the Empire State Building, Times Square and the majestic Statue of Liberty, and even a life-size iconic yellow taxi that you can sit in. It’s amazing!
All these creations are designed with breathtaking attention to detail. You’ll be amazed by the talent and ingenuity displayed in these creations.
To the delight of enthusiasts, the LEGO Store in New York also offers iconic collections such as Duplo, Star Wars and Technic.
A must-see for Lego fans and travellers looking for unusual experiences.
Discover the spectacular Pick a Brick wall, a kaleidoscope of exclusive LEGO® pieces
A revolutionary digital tool that allows you to admire your LEGO constructions in 3D. Be amazed by this cutting-edge technology and explore new dimensions in the world of games.
You can even create your own LEGO figurine. Let your imagination run wild and leave with a unique, emotionally-charged souvenir.
The Pick a Brick wall awaits you with a multitude of LEGO pieces in all colours and sizes. Always renewed, it will offer you an infinite choice to personalise your creations. When the time comes, select the bricks that inspire you. Express your creativity by creating original models. Share these unique moments with family and friends.
The LEGO Store in New York is a must for families looking for fun and creative adventures. Make your stay in NYC a memorable experience by visiting the LEGO shops and immerse yourself in this fascinating universe with your loved ones.
Useful information
Location
The first shop is located in the heart of the Flatiron District, a stone’s throw from the famous Flatiron Building: 200 5th Avenue, New York, NY 10010.
The second sits majestically on the esplanade of Rockefeller Center: 636 5th Ave, New York, NY 10020.
Opening hours
Flatiron Building: Monday to Saturday, 10am to 8pm and Sunday, 11am to 6pm.
Rockefeller Center: Monday to Saturday from 10 am to 8 pm and Sunday from 10 am to 6 pm.
